Yet no matter where you look – be it on television, in the media, on social media, or even in your local fitness studio, people with disabilities lack representation.
It’s not just disabled people that society overlooks when it comes to movement. People face judgement and discrimination for many different reasons, such as their age, race, gender, body type or perceived ability. Research conducted by Sure found that fear of judgement stops 1 in 2 people in the UK from moving.
Together with Sure, we’re advocating for new role models who have the power to inspire the next generation of movers. Because everyone should have the confidence to move – whoever you are, however you move.
The Sure Breaking Limits Programme equips coaches, teachers and community leaders with the skills to empower young people in the UK to move more through sports-based programmes.
To find out more, visit: www.breaking-limits.co.uk
